Seeking a Contract Web Designer

About WOKEN:

  • Company overview - WOKEN is a web-based platform to guide professionals through a step-by-step process of learning & reflection to clarify your ideal career path. From there, we guide a professional through upskilling decisions, improving personal branding, and efficiently job searching to land a role you’ll love.
  • Mission: waking up the world to remember you can and should find a job you love
  • Vision: top-notch career support for every working professional at every step in your journey
  • Accolades - NSF I Corps Grant, NYU Venture Fellow, NYU InnoVention Competition Winner, $10K raised on iFundWomen; Bootstrapped; Founder background linked [here]
  • Core values/Culture - We value practicing what we preach (do what you’re great at), transparency, direct/frequent/proactive communication, giving & receiving feedback, iterating processes to strengthen outcomes, scrappiness, balancing efficiency with quality, avoiding the myth of multitasking, prioritizing to help us focus, operations, systemization, and measuring impact.
  • Learn more:

Mission of the Position:

  • Enhance our website to clearly outline what we do, how we help, and increase marketing conversion

Expectations & Outcomes:

  • We have several specific goals to increase the usability and success of our website

Responsibilities & Duties:

  • Ideate and suggest strategic changes to optimize our website, given our goals for conversion
  • Wireframe and iterate upon new designs by working with CEO and Marketing Manager
  • Publish new designs to our website
  • Research relevant plug-ins, functionality, tools to enhance website experience
  • Own the branding, copy, design, functionality of website
  • Create landing page(s), improve quiz/freebie completion/engagement, improve design/UX/UI, improve copy, etc

Future Evolution of the Role:

  • Watch website metrics to make informed decisions
  • Growth in marketing-oriented activities to drive conversion
  • Owning full website backlog & improvement process of several strategic changes & additions
  • Brand overhaul
  • Design for other collateral - social media, flyers, etc;

Qualifications & Skills:

  • Experience with Webflow is a plus or would accept experience other similar website builders
  • Minimum 2 years website design experience
  • Ability to balance efficiency and quick win changes/small improvements with quality/perfection (startup bootstrapped mindset)
  • Ideal to have marketing-oriented design experience
  • Ideal to have worked in a startup experience before
  • Ideal to have had experience working as a freelancer/contractor

Salary & Benefits:

  • $350/month for 5 hours/week

How to Apply:

teresaman's profile thumbnail
Tagged our Gigs community for you :)
tiffanikaumeyer's profile thumbnail
Hi @rachelserwetz, I do web design and work with webflow specifically. You can see some work at or connect, [email protected]