- I’m Rachel Serwetz, CEO and Founder of WOKEN, a career exploration platform that educates, motivates and arms professionals to identify a fulfilling career path and efficiently land a job you’ll love!
- I wanted to invite anyone who wanted to talk through their career next steps to a free 20-minute coaching call to understand your challenges and offer my help.
- With over 8 years of experience, I’ve guided hundreds of professionals through my unique career exploration process and a strategic job search, and I would love to help you too!
- Through coaching hundreds of clients, giving motivational talks, writing my careers blog and book, and through successful and failed personal career experiences, I have developed expertise and unique frameworks to teach individuals how to confidently forge a career path you will love.
CEO and Founder Rachel Serwetz, an ICF-certified coach, has experienced firsthand the lack of effective support for career exploration and job search at several points of her professional journey. On her own, she learned everything about how to land a great job, leading her to secure a role at Goldman Sachs. Over the next few years, she was referred to hundreds of young adults who needed career support, saw patterns in the issues they faced, and came up with a unique process.After spending a lifetime watching loved ones work jobs well below their potential, and after six years of searching for clarity, Rachel crystalized that her passion was helping others find theirs. Rachel knows what it feels like to love your job and also to hate your job, and worse, to feel in between. She believes that everyone deserves effective guidance to make thoughtful career choices at every step along their path.Now, WOKEN scalably supports clients to find their ideal job direction in just a few months.
Rachel’s early professional experience was at Goldman Sachs in Operations and at Bridgewater Associates in HR. From there, she was trained as a coach at NYU and became a certified coach through the International Coach Federation. After this, she worked in HR Research at Aon Hewitt and attained her Technology MBA at NYU Stern. Throughout her career, she has helped hundreds of professionals with career exploration and for the past 4 years she has been building her company, WOKEN, which is an online career exploration platform to coach professionals through the process of clarifying their ideal job and career path. She is also an Adjunct Professor of Entrepreneurship at Binghamton University and has served as a Career Coach through the Flatiron School/WeWork, Columbia University, and Project Activate.