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Freelance to Founder Workshop: Creating An About Page That Convertshttps://thewaytowhy.eventbrite.com

AshleeSang'sAshleeSang·Mar 03, 2021
Posted in:EventsResourcesCareer Growth
Raise your hand if you've struggled with your About page! You're DEFINITELY not alone.That's why Gaby (@snackablemarketingco) and I (@ashleesangconsulting) are bringing you an interactive workshop all about your About page. Details at thewaytowhy.eventbrite.com.Get the clarity you want and need to tell your story, connect with prospects, and convert visitors into customers.As a freelancer, YOU’RE the factor that jumps off the page. Whether you’re writing your first About page or improving an existing one, make your About page stand out by injecting your story and your values into your copy.First, we’ll cover a framework to help you connect your personal story to your business. Then, we’ll dig into the anatomy of a good About page. We’re talking: ✧ Headlines that catch attention✧ A throughline that unpacks your story and business journey✧ A call to action that connects with your audience and pushes them forwardFinally, we’re offering an About page work session with live feedback and brainstorming, not only with us (your Guides to Why, Ashlee & Gaby), but also with the other female freelancers who are on the call. Getting that fresh perspective can be a bit scary, but it makes telling your story and appealing to your ideal client SO much easier.***We’re NOT recording this workshop because it’s highly interactive with real-time feedback. If you can’t join us for the session on Tuesday 3/9 at 4pm PT / 6pm CT / 7pm ET, we’re hosting another one on Thursday 3/18 at 10am PT / noon CT / 1pm ET. Sign up at thewaytowhy.eventbrite.com.
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