My go-to cover letter formula (it works!)https://thebent.co/our-essential-resume-and-cover-letter-tips/
My go-to cover letter formula (it works!)https://thebent.co/our-essential-resume-and-cover-letter-tips/
Who's on the hunt for a new / different / better job this year?Finding and landing satisfying work is something @Andy and I are so passionate about. We also both know how tackling the resume and cover letter gauntlet can be a major roadblock in going for it — so we started diving into our go-to advice and templates for both documents on The Bent. What's your cover letter strategy? Any tips, tricks, examples to share?Our formula for personal, impactful, one-page cover letters is below (the full conversation including resume tips lives here: https://thebent.co/our-essential-resume-and-cover-letter-tips/)SalutationKeep it simple and make no assumptions about pronouns or titles: Hi [name copied from the company website],Paragraph 1Convey enthusiasm for the job and articulate why you’ll be great at it: I’m excited to apply for [job title]. I think [Reason 1] and [Reason 2] will make me a great fit on your team.Body ParagraphsBuild on each of the reasons named in Paragraph 1 for 4–7 sentences to include these three things:Important quality: Restate one of your reasons from Paragraph 1So what: Explain why you believe it’s relevant to the roleProof: Show some evidence or examples of you demonstrating that thingClosing ParagraphA quick, excited thank you, then goodbye:I’m excited to learn more from you and the team, and see if we’re a good fit.Here’s an abbreviated example from a managerial applicant:Hello!I’m excited to apply for your Manager of Brand Copy role. The blend of mentor-management and personality-driven writing you describe for this job hits on my two big professional passions, and I think we could be a great fit.Heading up the Creative Brand department at Rachel’s Ginger Beer was a master class in people-first leadership. To be honest, it was a master class in lots of things: onboarding a new team to work on a new brand at a company aspiring for national recognition. I believe a team that trusts each other is the only way to create big things that last, and I had the immense pleasure of building a team of 20 designers, copywriters, and producers at all different stages in their careers, then coaching them to level up their craft and collaborate on a hugely successful global campaign launch. Managing that team was the hardest thing I’ve ever done. I loved it.I’m thrilled by this opportunity and would love the chance to talk more about it.Best,Theo
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