You're 36, and spent 15 years in marketing while on and off trying new side business ventures (serial entrepreneur mindset). Your latest one, a content marketing agency that you started in 2021 is coming to a close this year. Your agency was small, with 3 employees, and the rest outsourced. How would you re-enter the workforce? Ideally into a leadership role. You loved relationship management, leading, coaching, creative strategizing, and teaching in the agency world, but creating the content side of things. What would you do next?
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Hi Whitney,I'd start by my close network of friends, past coworkers, mentors, and clients at my agency to let them know of the plans and what I want (seems like I've already done the work on what a good role might look like) and then ask if there are opportunities to work with them in some capacities. Though my eyes would be set on a leadership role within those functions listed, I'd try and be open to other roles that would take me there if it made sense!
For my consulting business - I positioned my cv as if the company hired me as an employee rather than a contractor or consultant. And picked the most impressionable ones. Because it was often shorter in duration I only put the year and not month on cv with the clients name, role title and accomplishments. So I could be hireable to larger companies. This successfully worked and I got hired with recruitiers still contacting me. 🙌