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Launching an Ethical Investing Startup- Looking for Feedbackhttps://www.helloarnie.com

Izabel415'sIzabelArnold·Mar 05, 2020
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Hi everyone!Do you know whether the companies in your IRA or brokerage account align with your values? There’s a good chance they don’t, or may even support things you disagree with.I recently quit my job as an investment analyst to launch a startup that will allow you to build a portfolio fully customized to your unique sustainability and impact values, whether that’s supporting board diversity, lowering fossil fuel emissions, or divesting from weapons manufacturers. The platform, called Arnie, is an online automated investment advisor (a “robo-advisor” like Betterment or Wealthfront) that asks you simple questions about your financial goals and sustainability values and uses an algorithm to instantly create a portfolio just for you. We use index optimization to build the equity allocation, so you’ll own individual stocks rather than funds- this means we can completely customize your portfolio.My co-founder, who also happens to be my sister :), and I are passionate about giving everyone (even those who can’t afford a personal financial advisor) a way to grow their wealth and use it to do good at the same time. If you feel the same, we’d love your feedback on what kinds of sustainability and impact topics you’d want to see. We’d also appreciate your support by signing up for our waitlist here https://www.helloarnie.com —it helps us prove to investors that this is something people want.We’re still in development mode but we’re hoping to launch this summer and we’d love to keep you updated. Feel free to comment or send me a direct message!
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