Hi ladies,

My name is Kristina (some of you from SF know me already). I am the founder of Etalon. We make apparel that helps women improve their body alignment.

What I need help with: As we are preparing for our Kickstarter campaign, we are looking for people who might be interested in our posture bras. If this is you or someone you know, please sign up for our email list

What I can help with: happy to share my experience with crowdfunding, offer my network or help make a scary leap from a stable job into entrepreneurship world less scary for you.

Much love to all of you,


As someone with terrible posture, I'm excited for this bra hahah Just signed up!
Love it! Just signed up and curious about the journey!