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I would like to be able to add "social media" as another skill on my resume!

Hello All,I am currently a UX Designer for the past year and a half. I am currently seeking new opportunities and a few open positions that I came across mentioned social media. In fact, I applied for a role at SalesForce, and the recruiter asked if I have experience with social media. Aside from having my own social media accounts ... The answer is no. I've tried doing my own research on what kind of social media skills one should have but I am extremely overwhelmed by it. I was hoping to talk connect with someone about this matter and answer a few questions that I have in mind?Thank you,-Sylvia