Hey Elphas! If you've been thinking about using LinkedIn to find more leads for your business and you're not into the whole bro-marketing approach, then I'm here to share three tips from someone who has built an entire client base off of organic marketing.

1. Treat your profile like a landing page with the sole purpose of moving potential leads off of LinkedIn into a container that you control (i.e. email list).

2. Make sure you have a company page, but use your personal LinkedIn profile for engagement. People are more likely to interact and follow your personal profile rather than your company page.

3. Build up your thought leadership by creating content on LinkedIn. If you're not sure about posting, then write a LinkedIn article. If you've already written an article somewhere like Medium, you can repurpose that on LinkedIn.

🧡 Find these tips helpful? I'm hosting a free workshop for female and non-binary founders on 6/21 on how to attract their ideal clients on LinkedIn without being sales-y. Join us for an interactive session with other founders! https://lu.ma/linkedin-june-2023