🌸 CLIENT: Now that we have a brand strategy & brand identity,
what do we do next?
ME: Activate your brand! Here’s how to do it:
- Brainstorm 19 potential traction channels
- Write down at least 1 idea for each channel
- Prioritize them
- Pick the top 3 to focus on now, the next 6 for later
See my carousel for all the channels.
“Poor distribution, not product, is the number one cause of failure.”
— Gabriel Weinberg
I learned this from “Traction” by Gabriel Weinberg & Justin Mares
🌸 Does this help you? Tell us in the comment.